Wedding

Explore the Best Bits of Event Photography

Have you ever wondered how to select the right photographer to take pictures of your business? As a photography agency, we often do interviews with new photographers and we will give you our advice to choose your future corporate photographer:

1) Do not ask quotes from 50 corporate photographers

Indeed each photographer will have a different way of responding to you and this is likely to confuse you in addition to wasting your time (and the 49 photographers you will not choose). It is better to take the time to select photographers whose work you really like and to discuss your project with them. If you want to delegate this task to be sure to have the corporate photographer that matches your expectations, go through a photography agency that will listen and provide you with a professional photographer adapted. When it comes to the crazy event pic then you should know the followings.

2) Do not be fooled by the price war

Like any company you have a communication budget that is not unlimited and you want to have the best photographs at the best price. However when you rent a hotel room at 35 € you know you will not have the same service as to 150 €? So you need to think about what’s important for your business to prioritize and see what projects are achievable with a good corporate photographer based on your budget. Known for example that a photographer who charges less than 100 € per hour must arouse your suspicions and will not necessarily provide you with a job of very good quality. But the image of your company must be totally mastered if you do not want to send the wrong message to your prospects.

3) Choose a specialized business photographer according to your needs

This may seem obvious but more and more photographers tend to diversify in order to obtain a maximum of contracts. However, each area of ​​photography requires specific skills and material. For example if you find a photographer who does both wedding photography and corporate photography you may have a professional who does not really know the expectations of a company. Recently we  received a very good product photographer who wanted to engage in real estate photography to get new contracts. Result is that his photographs were sharp in the foreground and blurred in the background, which was certainly very nice but rather useless to sell the house photographed!

4) A good corporate photographer should be able to advise you

Because a company does not really know its needs in terms of professional photographs and communication it is necessary that the photographer is force of proposals and you advise on the type of photographs to realize. For example if you want to highlight the members of your team, a good professional photographer must be able to tell you if it is better to make photographs in situation for your customers to see the area of ​​activity of each person or on a background united to convey a more classic image. If you see that the photographer does not advise you properly or that you do not feel listened to it is certainly better to choose another professional.

Search
Archives
  • Partner links